Beer "Sarmat" and "Zhigulevskoe" now sold in Georgia
Now, more than two thousand retail outlets of Georgia, at 9 major regions of the country starts selling beer under brands "Sarmat" and "Zhiguli." According to the "Georgia-Business", at the end of May the company "Miller Brendz Ukraine", a subsidiary of SABMiller plc, has signed with Georgian company T&D (Trade & Development) contract for the supply of beer "Sarmat" and "Zhigulevskoe" to the Georgian market.
"The Georgian beer market is now actively growing and developing, its capacity allows us to count on a certain niche, which can take our products. We are confident that our beer will be to compete with local brand and international players in the market of Georgia" - said in an interview the director of sales of "Miller Brendz Ukraine" Yuriy Ushar.
According to him, they plans to expand the presence of these brands of beer on the Georgian market soon by increasing supply in the region.